Monday, December 3, 2007
Jericho: Copywrite Ink
I would like to thank Rich at Copywrite Ink for the beautiful post he wrote yesterday.
"Most people have heard how fans banded together and convinced CBS to reverse its decision to cancel Jericho, a post nuclear terrorist attack survival drama, with 20 tons of nuts (among other things). Many know that Jericho is now set to be highlighted in 2008 as one of the few shows with any episodes for the new season.
But this story isn’t as big as all that. And perhaps for that reason, it shines twice as bright.
On Mon., Nov. 26, popular Jericho blogger and dedicated fan Jane Sweat put out a plea to fellow fans that she was desperate and needed help. Her 11-month-old retriever, Boo, had been housed at a shelter, waiting to be adopted after Sweat had moved from her home with plans to sell it.
What will they lend, share, or say? This single story of kindness seems to go a long way, at least for me. Social media can be astounding; you just need to look in the least likely but right places — like a Jericho blog where you can find the story of someone, recently displaced from her home, making the effort to save her best friend, and the fans who made it possible. Amazing."