Cable Ratings

"For all the agitation it caused the television industry, the writers strike had an undeniably salubrious effect on cable ratings, as seven of the top 10 ad-supported networks in February saw their primetime deliveries swell by double-digit percentages compared with a year ago.

According to Nielsen Media Research data from January 28-February 24, the 10 leading ad-supported cable networks averaged a 24.9% increase in total viewers in primetime compared with February 2007, a number inflated by CNN's primary-fueled surge of 133%. With CNN pulled out of the mix, the remaining nine still averaged a sizable 15.1% year-over-year increase."




"The Nielsen Co. has formed a national Hispanic/Latino Advisory Council (HLAC), an independent advisory group comprised of community and business leaders, to help the company recruit, measure and accurately report on Hispanic television households in the U.S.

The first meeting of the HLAC is scheduled for March 4 in New York.

“By providing invaluable third-party insight and expertise on the Hispanic community, the Hispanic/Latino Advisory Council will have an important role in helping us successfully achieve these goals,” said Catherine Herkovic, senior VP and managing director of the National Television Client Services at Nielsen.

Jericho: Count All Viewers

If you have TiVo you can record Jericho (on CBS and SciFi) and play it back the next day with commercials.
It's a lot easier to find TiVo owners than it is Nielsen families.

For more info on how TiVo works go here.


Jericho Season One is Currently Airing on the SciFi channels on Mondays at 10/9 Central.



Sign this petition to be counted:


To: Major TV Networks

The Nielsen ratings are flawed and outdated. This is a petition for the major networks to change the way they count viewers.
Please sign this petition and let the networks and their advertisers know we want all viewing methods to count.When enough people have signed an email will be sent to the major networks.

Clarifying Nielsen Ratings

There continues to be misinformation going around about viewers being counted for Jericho. I hope to clear up some misconceptions:


"I just got off the phone with a Nielsen representative. According to the very nice lady, DVR usage is only measured for Nielsen families...not for the general public. While I'm sure this is disappointing to a lot of people on the board, let's just remember that Jericho is already one of the most DVR'ed shows out there.

I just got off the phone with Dish Network, my satellite provider. My box is hooked up through a phone line. According to them, the only viewing information they collect is Pay Per view movies."



"Not one to take information at face value, I called on a Nielsen family friend to call the Nielsen Corp office and find out the accuracy. She was told that Nielsen will definitely not be compiling data from non-Nielsen DVR usage. Nielsen has based their reputation on providing networks with quantified data, backed up with demographics.

Since some brought up the option that satellite and cable providers could be compiling this data individually to provide to the networks, I made a call to a good friend who is assistant to the President of one such national company. She said that their company does not have the resources to provide this data to the networks at this time. She said some raw data could probably be compiled and presented (after an increase in staffing) but she had not heard of any requests from the networks for such data on a continual basis."

CBS Gets It Right

CBS finally got it right. Be sure to check out Jericho's new page.

There is a ton of information plus videos. There's even a spot for the Fan Made Video of the Day.

The old Meebo chat is gone which is the best news of all.



"The February ratings sweeps period starts tonight, but it won't look like any other.

Thanks to the three-months-long writers' strike, the major networks finally have run out of fresh episodes of most top series. That leaves a handful of annual big events, several midseason replacements and plenty of reality shows."

Ratings Erosion

"Network TV already was facing ratings erosion. As Mr. Krehbiel demonstrates, more viewers have switched at least some of their attention to the web and other pursuits. What's more, an increasing number have armed themselves with ad-zapping DVRs -- so even if they watch, there's no guarantee some of them will see the ads. Now the strike threatens to accelerate the trend by removing the very things that draw millions of potential consumers to the tube night after night: glitzy special events and water-cooler shows.

The networks face their strongest test in the weeks ahead -- proving their writer-less offerings can still draw people. "What I'm going to be looking for is how does this stuff do through the end of the first quarter? How are these guys doing year to year? Does 'Dance Wars' over time have as much power as 'Dancing With the Stars'? Does 'Idol' keep going in the same direction?" asked PHD's Mr. Swift. The answers could bolster advertiser confidence or prove broadcast is no longer the biggest piece of the media pie."

Where In Jericho Is Beau?

Announcing** New Blog Feature***

Have you seen or heard of Where In the World is Carmen Sandiego?

How about Where In Jericho Is Beau?

Every week on all 3 of my blogs you will find a picture of Beau ( Jake's dog). Find the picture,click on it and you will be taken somewhere in the Jericho Universe. It could be a blog, message board, website, whatever. Each blog will feature a different link.

Each selected site will, if they wish, be offered a graphic that says they have been featured.

Thanks to Openminded and Maybei for the idea.



Leslie Moonves Fans!!

"FirstCall/ CBS Corporation today announced that Leslie Moonves, President and Chief Executive Officer, will participate in a question-and-answer session at the Merrill Lynch Media Fall Preview Conference on Tuesday, September 18, 2007. The session will begin at 8:45 AM, PT. An audio webcast of the session will be open to the general public on CBS Corporation's website.


Fast National ratings for Friday, Sept. 7, 2007.

"Nobody was really watching network TV on Friday night, but NBC had an edge in overall viewers, while ABC barely led the pack in the key young adult demos."


Selling my house so must sell a ton of stuff.
See it here.

Counting Viewers: CBS and Nielsen

"CBS, The TV Network For Oldsters, Tunes In To New Net Technologies"

As CBS chief Leslie Moonves put it during the company's second-quarter earnings call in July: "We're following our audience. We're putting our content where they already are, giving it to them in a way that they want to see it."

** BUT-are these viewers being counted? If so, is a true count? See
below.**


**What does this mean for Jericho?**

Problems found in Nielsen ratings to be used this Fall:

"...new evidence has come to light that the data being released by Nielsen has had some serious flaws, inaccuracies and omissions that could cause major problems when advertisers and agencies begin posting their media buys. The latest revelation came in the form of a letter circulated last week by Star Media Enterprises, a major re-processor of TV ratings for Nielsen clients, which asserts that there have been systemic problems with the new commercial ratings ever since Nielsen began releasing them in May."


"What is the 'Jericho' DVD Project?"